Blockade Heat Protectant Serum
What It IsA lightweight serum that smooths, moisturizes, and protects hair during heat styling.
What Else You Need to KnowThis product is certified vegan and formulated without MIT/MCI, artificial colors, formaldehydes, formaldehyde-releasing agents, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, triclocarban, aluminum, talc, and have less than one percent synthetic fragrances. It is safe for color-treated, Brazilian-treated, and keratin-treated hair. Sea buckthorn berry (also known as obliphica) is included in all of Amika’s haircare and styling products. It contains over 190 biologically active compounds, including vitamin C (15 times more than an orange), vitamin A (three times more than a carrot), and vitamin E. It also has high concentrations of the rare omega-7, making up 40 percent of the berry. Typically only found in fish oil, omega-7 keeps free radicals at bay and promotes the production of collagen, a key building block for skin, hair, and nails. Sea buckthorn has been thoroughly researched in over 130 modern scientific studies that have found that this berry promotes health. Women throughout the ages have used the obliphica berry to protect themselves against the ravages of the sun and the elements. Founded on tradition and now based on extensive scientific research, sea buckthorn is one of the biggest functional whole food rediscoveries of the 21st century.
Blow-Drying At Home: High Volume + Low Frizz
My thick yet fine hair naturally straddles the 2A/2B line, depending on a variety of factors: humidity level, days since last shampoo, products used, etc. But I love using the *amika: - Hair Blow Dryer Brush to add volume and tame my waves without straightening them, eliminating frizz and adding shine. I typically only heat-style on special occasions or when extending time between washes- here’s my no-wash day polished routine! 1. Separate: I separate my hair into three sections with a wide-tooth comb: crown, middle, nape. Crown is pulled into a small ponytail, then middle joins it using a clip. 2. Protect: Apply *amika: - Blockade Heat Protectant Serum liberally to the current layer- I run my fingers through the layer to help it soak in. 3. Prep: Spritz roots with amika: - Brooklyn Bombshell Blowout Spray xxxx 4. Style: Starting at the roots, I gently and slowly slide the brush, moving down that section of hair vertically. Repeat throughout the current layer until hair is to desired dryness. 5. Re-Section: I’m kind of Type A about things so I tie up the current layer of separated hair before letting down the next layer. It also helps keep from over-drying my hair and causing frizz! Repeat Steps 4-5 Until Hair Is Dry 6. Extra Moisture: Before my hair fully cools, I rub another pump of *amika: - Blockade Heat Protectant Serum between the tips of my fingers and focus on moisturizing/protecting the ends of my hair. I’ve noticed this helps my hair look more polished and extend the life of the hairstyle as far as frizz is concerned! 7. Smooth: Once my hair has cooled and the serum has soaked in, I finish everything off with a few sprays of *amika: - Silken Up Dry Conditioner and a thorough fluffing with my hands! I love how shiny and soft my hair is, perfectly smooth despite the serious volume and movement offered by the styler 💕 * PR Sample #CheriePartner
amika:-Blockade Heat Protectant Serum
Day-to-Day Heat-Free Hair
I’ve been growing out my hair, so I especially don’t like using heat often- even with heat protection, I worry about long-term damage to my ends that will be noticeable for a while as I aim for waist-length tresses. So, here’s how I keep my hair frizz-free on my usual days where I’ll be hanging out inside, hitting the gym, and running errands! • *amika: - Vault Volor-Lock Leave-In Conditioner is like if detangler and a leave-in softening treatment had a baby. It doesn’t weigh down my hair but helps to keep my hair soft and touchable as it air-dries... plus makes combing much less of an annoyance despite the thickness of my hair! • *amika: - Silken Up Dry Conditioner is amazing even on days I’ve washed. Air-drying can leave my wavy hair a bit untamed and fluffy, so brushing after applying Silken Up keeps my hair frizz-free and silky, like a less drying version of hair spray! • *amika: - Blockade Heat Protectant Serum probably makes less sense on an air-dry day but I’ve fallen in love with it for how it tames split ends and increases shine when I take a very small amount over my hair with my palms. I use this throughout the day as well, particularly after a windy car ride, to scrunch my hair with my hands without creating a frizzy mess. #CheriePartner *PR Sample
amika:-Blockade Heat Protectant Serum
Easy Waves, Without the Frizz!
#CheriePartner My thick yet fine hair naturally straddles the 2A/2B line, depending on a variety of factors: humidity level, days since last shampoo, products used, etc. But I love using the amika: - High Tide Deep Waver to make defined waves that have a bit of a retro feel, without the frizz from letting my hair naturally wave via air drying! I typically only heat-style on special occasions or when extending time between washes- here’s my no-wash day wave routine! 1. Separate: I separate my hair into three sections with a wide-tooth comb: crown, middle, nape. Crown is pulled into a small ponytail, then middle joins it using a clip. 2. Protect: Apply *amika: - The Wizard Detangling Primer liberally to the current layer- I run my fingers through the layer to help it soak in, letting hair dry fully. 3. Style:Starting at the roots, I take a section of hair from the current layer and clamp it between the paddles of the styler. I hold for a full 5 seconds before releasing it, moving down that section of hair vertically. Repeat throughout the current layer, moving along vertically. 4. Re-Section: I’m kind of Type A about things so I tie up the current layer of separated hair before letting down the next layer. Repeat Steps 2-4 Until All Hair Has Been Waved 5. Focused Protection: Before my hair fully cools, I rub a pump of *amika: - Blockade Heat Protectant Serum between the tips of my fingers and focus on moisturizing/protecting the ends of my hair. I’ve noticed this helps my hair look more polished and extend the life of the hairstyle as far as frizz is concerned! 6. Smooth: Once my hair has cooled and the serum has soaked in, I finish everything off with a few sprays of amika: - Silken Up Dry Conditioner and a thorough fluffing with my hands! I love how shiny and soft my hair still is once it’s been waved, after utilizing so many protective products 💕 * PR Sample
amika:-Blockade Heat Protectant Serum
Glossy, Frizz-Free Hair for a Night Out
I have thick, wavy hair that is often a heavy puff of frizz, between my love of baseball caps and my lack of skill in styling. But my husband loves to take me out on dates and my go-to look for date nights is surprisingly easy: silky, glossy hair parted to the side. 1. Prep: I start by including amika: - 3D Volume and Thickening Shampoo and amika: - 3D Volume and Thickening Conditioner in my shower routine! This is my go-to shampoo and conditioner combo- it helps my hair retain movement but doesn’t make it unnecessarily frizzy. 2. Protection: After air-drying, I coat my hair in a thin layer of 2-3 pumps of amika: - Blockade Heat Protectant Serum to protect my hair from heat damage. 3. Separate: I take a moment to separate my thick af hair into three layers with a wide-tooth comb: crown, middle, nape. Crown is pulled into a small ponytail, then middle joins it- I use a clip to hold them up! 4. Straighten: I’m lazy and also clumsy, so I prefer the amika: - Polished Perfection Thermal Straightening Brush 2.0 to traditional stylers. It allows for an even heat distribution and easy experience that makes styling much less daunting for someone who burns themself with flat irons often. After slowly brushing through the lowest layer once, I let down the middle section. Slowly brush through it all again. Then the crown comes down and I brush through it all twice, making sure to begin towards my roots to help heat-tame the usual frizz. I add a twist to the brush whenever I near the ends, to give my hair more shape/movement. 5. Extra Gloss: Because I love hi-shine when I straighten, I rub a quarter-size amount of amika: - Glass Action Hydrating Hair Oil Universal Elixir between my palms and distribute it evenly over my hair, focusing mainly on my ends and the middle shaft of the hair. Done! Weightless shine!
amika:-3D Volume and Thickening Conditioner
Don’t Make These Mistakes When Straightening Your Hair
Even if you have frizzy, unruly hair as I do, you can still achieve sleek, shiny hair with a few great tools and products in your arsenal. Learn from my mistakes to ensure your next ‘do is perfect! I’m giving you some of the best tips and tricks I've learned through my own hair journey. My Hair Type I have very dry, curly/wavy hair. I love wearing it down and straight! If I keep it curly, I usually have quite a bit of frizz, especially during the summer. Mistakes I've Made Straightening hair before it’s completely dry. Don’t do it! It creates split ends and broken hair. Now, I make sure my hair is bone dry before I use any heat. Forgoing heat protectant. I used to think they were unnecessary, boy was I wrong! I have significantly less damage now that I started using one. Passing the iron over one section too many times. This creates more heat damage than necessary. Instead, I invested in a high-quality hair straightener that gets the job done in one pass. Tools & Products I Use To Fix My Mistakes: 1. Ghd ‘classic styler’ hair straightener - This tool is a little pricey ($200). I do love it though, it heats up in 30 seconds and I can straighten my hair in one pass. 2. Amika heat protectant - This is actually heat protecting serum, which is pretty cool. It’s $25 and protects and adds shine to my hair. Bonus, it smells awesome. 3. Oplalex No. 5 & 6 - I love Olaplex, I can’t say that enough. Numbers 5 & 6 are the hair cream ($28) and hair oil ($28). I mix the two together in my palms and rub in through my ends when I’m done straightening. (I also use their shampoo & conditioner and love them both!)
amika:-Blockade Heat Protectant Serum
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