These Are The Ingredients & Trends Taking Over J-Beauty

Peach ceramides? Soymilk facial mist? See what's trending in Japanese beauty!
annkrishaannkrisha
Sep. 10
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Cherie is an online community of beauty lovers sharing their stories; whether that's their favorite products, makeup tutorials, or skincare routines. Download the app today to be a part of #BeautyWithoutBarriers and show the world what beauty means to you!When you work in the beauty industry, a lot of products start to look the same. You realize that everyone is doing the same thing, with their own little twist—and that's great because beauty is all about options—but it does get a bit... Repetitive after a while. AHA this, hyularonic acid that... We get it! You want us to exfoliate and hydrate. That's why when it comes to beauty, my favorite discoveries always revolve around innovation. Show me a new ingredient I never thought of, or an entertaining way for me to step up my routine, and I'm sold. Now, American beauty isn't necessarily known as leaders of innovative beauty but you know who is? Japan! So to entertain my need for exciting new beauty, I took a quick trip to LA's Little Tokyo to see what J-beauty trends are worthy of a spot in my skincare routine. 1. Peach Ceramides One of the first things that I noticed while shopping around Little Tokyo was the amount of peach skincare. It was in everything; shampoo, body bars, lotions, face masks, and there is even an entire line dedicated to peach ceramides and probiotics called Momo Puru. Here in the U.S., we're used to peach being a fun flavor and scent, but a serious ingredient in skincare? Not so much. While I wasn't able to pick up any of the Momo Puri products, because of their heavy use of fragrance, I was able to grab this peach exfoliating body bar that is meant for the hip and bum area and claims to get rid of stretch marks!
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2. SoymilkSoymilk has a great reputation when it comes to skin because of it has an antioxidant compound called isoflavanes which may help with anti-aging along with moisturizing the skin. SANA is an entire skincare line dedicated to harnessing the moisturizing properties of soymilk and delivering it to your skin through creams, lotions, milks, face masks, and more. SANA is one of Japan's most popular skincare lines and, as you can see from the photo below, there are so many products to choose from!
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3. RiceRice has been an integral part of Japanese beauty for centuries. Rice water was used by geisha's to soften their skin, so it's no surprise that this staple ingredient is still a big part of today's J-beauty scene. Another one of Japan's most popular skincare brands, Keana Nadeshiko has some amazing products that centralize the softening, anti-aging, toning, and firming properties of rice. Their most popular product is their Pore Care Rice Mask which uses a combination of sake, rice bran oil, and rice ceramids to nourish your skin and even help with the appearance of large pores!
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4. Water-based Exfoliants If you haven't seen this famous water-gel exfoliator around skincare social media, get ready to be impressed. Cure Aqua Gel is Japan's #1 exfoliator and one get's sold every 4.5 (!!!!) seconds. Impressed yet? This gel is one of Japan's greatest innovations because it utilizes activated hydrogen water and exfoliating acids to literally slough away dead skin. Plus, there's entertainment value—the product pumps out as a gel and as you rub it into your skin, pills into little clumps of dirt and dead skin. Cure recently launched their Water Treatment Cream as well which is an all-in-one cream that tones and moisturizes in one step. Lucky for us Americans, you can get both of Cure's cult-favorite products on Amazon!
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5. Peel Off Tattoo Makeup This Japanese makeup trend makes getting dolled up super easy because you technically don't have to remove your makeup for days! Peel-off tattoo makeup is typically a stain that you apply, let set, and then peel off to reveal perfectly tinted eyebrows, lips, and cheeks that can last for days! If you're into lazy girl makeup like I am, these semi-permanent tints are the way to go.
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