Kenra Professional: The Truly Professional Hair Brand
With an impressive 520.3k followers on Instagram, Kenra Professional creates award winning products and leads the way when it comes to a wide variety of hair care products for all hair types. Founded almost 100 years ago in 1929, Kenra Professional has a passion for developing award-winning, performance-driven products. At Kenra Professional, they recognize the power of their longstanding unique relationship with stylists who rely on their products and have for many years; they give them the trust and confidence to achieve desired looks and styles.
Kenra Professional is positioned with three unique brands, Kenra, Kenra Platinum, and Kenra Color, each with their own unique personality. Innovation, results and trust are the driving force behind their brands with high-quality, performance-driven products that are simple, basic and easy-to-use.
It all begins back in 1920 when Henry Meyers came to America with his Dutch parents as an eager, adventuresome young boy. The family came to escape Nazi ownership of their homeland, and to pursue freedom and a better way of life. Henry grew up in Michigan, quickly learning English, and getting very involved in school especially music and sports. But even as a teenager, he was in his uncle’s barber shop cutting hair and just cutting up with everyone who entered the shop. It didn’t take Henry long to purchase his uncle’s barber shop and after running a very successful business for many years, in late 1959, aged almost 50, Henry acquired a small manufacturer in Indianapolis called Kenra Laboratories, which since the late 40s had tried to make its way into the shampoo business. Henry knew what it took to make shampoo and to sell shampoo. He loved every aspect of the business and progressively grew his company as it became known for producing high-quality professional products. Today, Kenra is a worldwide recognised and loved brand and they continue to keep up to date with trends in the industry as well as sticking by their original core values.
Kenra’s products are award-winning, professional and reliable with a community of loyal stylists who swear by them. Kenra has an impressive selection of award-winning hairsprays to suit all of your styling needs, from flexible, light hold to super hold and wind proof. Kenra Platinum is an affordable luxury using the latest ingredients and exclusive technology – the iconic Blow-Dry Spray has received the Stylist Choice Award for Favourite Time-Saving Product and the entire range is cruelty-free!
The brand offers a well thought out website that acts as a one-stop-shop for all your hair care needs, an insightful blog takes you through tips and tricks to tame your mane and there's a salon locator for ease of booking your next premium service. Kenra Products are luxury and you can only purchase them from professional salon retailers only. They fight relentlessly to keep their products out of the hands of unauthorized retailers such as Ebay, big box, groceries and drugstores.
Recently, Kenra Volume 25 won it’s 12th Stylist Choice Award and has won the award for favorite hairspray 13 times at behindthechair.com stylist choice awards. In 2014 Kenra was purchased by Henkel and in 2019 Kenra jumped on board with Alexa and launched its first professional Alexa skill!
Must try product - Kenra Platinum, Luxe One Leave In
KENRA PROFESSIONALPlatinum Luxe One Leave-in
Winner of The Editor’s Choice Award from Women’s Health, this all-in-one miracle spray is enriched with precious gold for opulent slip and lustrous shine. It provides heat protection up to 450°F (232°C) The innovative sprayer delivers a fine mist application for easy distribution. You can use it as cutting lotion, after cleansing, or for refreshing dull styles and it will leave your hair stunningly silky to the touch.
Dermatologist opinion: caffeine eye cream
THE inkey LIST - Caffeine Eye Cream Why I like the Inkeylist caffeine eye cream: ✔️ Lightweight texture blends very easily ✔️ Hydrating ✔️ Can help reduce puffiness ✔️ Antioxidant ingredients help fight off free radicals from the sun and pollution ✔️ Can help improve the appearance of dark circles ✔️ Fragrance free- no smell to it! ✔️ Affordable ✨ It is one of my favorite go-to eye creams because of the caffeine which really helps with my puffy eyes in the morning and has helped with my dark circles. I also really like that it blends in easily, is fragrance free, and affordable. I like using this once a day in the morning but this can be used twice a day. I like using it in the mornings because it really helps with my puffy eyes (which is worse in the morning for me!). I notice an immediate effect on the puffiness around my eyes. It took a few weeks to notice the improvement on my dark circles. What do you think about this eye cream? Comment below!
🧡Creator Roundup 🏷 Beauty Year-in-review
Check out these creators’ profiles to see their beauty journeys in 2020! Creator: @Ren14 “What Stayed🍾Cooluli - Classic 4 Liter Small Mini Fridge Cooluli Skincare Fridge: I adore my little fridge! It feels so good to have chilled serums, especially in the morning! I love it so much that I’m thinking I’m going to get a bigger one so I can add more products in! Truly a must have for a skincare lover! Also, the fridge can warm up products too!” Creator:@LindseyRR “2020 is the year I think we all will remember forever. Everything in our lives changed and things have been incredibly difficult. The entire world had a health crisis, so many of our loved ones are no longer here. I myself am taking a journey with a health crisis of my own but as hard as 2020 has been, it has also been INCREDIBLE.” Creator: @briordan2000 “This year has definitely been a wild ride. I’ve learned so much more about my hair and skin in this last year than I ever thought I would or needed to know!“
A Year in review!
This year has definitely been a wild ride. I’ve learned so much more about my hair and skin in this last year than I ever thought I would or needed to know! All the way from using witch hazel and not paying attention to my curl pattern, to staying completely fragrance free with face products and staying away from harsh toners and paying attention to what my hair was trying to do! Using this app has really opened doors for me that I wouldn’t thought possible for my beauty process! I can’t wait to see what more years bring me, and us! Thank you @cherie!
Why pH of skincare products is important?
The pH is defined as the negative logarithm (base ten) of the concentration of free hydrogen ions in aqueous solution. The pH of skin surface ranges from 4.5 to 6 making it slightly acidic. The acidic nature of the whole skin surface was first claimed by Heuss in 1892; however, the first scientific study was carried out by Schade and Marchionini in 1928, who called it the acid mantle. The “acid mantle” protects the skin by inhibiting the growth of pathogenic organisms, regulating keratinization, desquamation and wound healing. Any disruption in the acid mantle disrupts the activity of enzymes involved in barrier function and anti-microbial protection. The skin pH and the buffering capacity of the skin surface are made up of the components of the stratum corneum as well as the secretions from sebaceous and sweat glands. Sweat is an important contributor towards skin acidity owing to its content of amino acid, lactic acid, and urea, which supplement skin NMF levels. The formation of stratum corneum barrier requires enzymes that are pH dependent. Two lipid-processing enzymes β-glucocerebrosidase and acidic sphingomyelinase require a pH of 5.6 and 4.5, respectively. An increased skin surface pH activates enzyme serine proteases, which causes degradation of corneodesmosomes and affects the skin barrier. pH also has a big impact on the skin microbiome. The bactericidal activity, because of dermicidin and nitrites in sweat, occurs optimally at pH 5.5. The resident bacterial flora changes as pH increases causing increase in population and activity of P. acnes and Staphylococcus aureus which are responsible for acne and eczema. All these result in contact dermatitis, atopic dermatitis, ichthyosis, acne vulgaris and Candida albicans infections. Products with high pH cause swelling of skin follicles affecting the permeability of the skin making it dry, sensitive, and susceptible. Most of the skincare products are formulated within the pH range of normal healthy skin except the exfoliating products that contain alpha-hydroxy acids (AHA’s), Vitamin C products and chemical peel which work at low pH. Facial oils, cleansing oils, balms are not pH dependent.
Hyaluronic Acid 101 x DermDoctor
Hyaluronic acid (HA) is a humectant that famously holds 1000 times its weight in water. It pulls in water from the environment and from the deeper layers of your skin. This ingredient seems to be ubiquitous in skincare products nowadays and it can be found in a lot of moisturizers. Benefits: -Immediately plumps the skin, softening fine lines and wrinkles -Hydrates the skin (specifically high-molecular-weight HA) -Assists in wound healing Dermatologist Tips: -Hyaluronic acid is your first step after cleansing -Must be applied to damp skin! -If you live in a dry climate, make sure to moisturize immediately after -Can be used once or twice a day -Safe to layer with most other skincare ingredients My Top Picks: VICHY - Minéral 89 Face Serum This contains a high-molecular-weight hyaluronic acid, which has moisturizing properties and sits on the surface of the skin without causing inflammation. It contains only 11 ingredients making it ideal for people with sensitive skin (like me). Also, Vichy’s proprietary volcanic water has actually been studied and proven to have skin protective and healing properties THE inkey LIST - Hyaluronic Acid Serum The price point here is unbeatable. Again, with a simple ingredient list, you’re unlikely to run into issues with allergy or irritation. This contains a multi-molecular-weight HA, which allows you reap additional benefits, in addition to hydration and plumping. This also has matrixyl 3000 peptide, which can stimulate collagen synthesis Neutrogena - Hydro Boost Hyaluronic Acid Serum Both high and low-molecular weight hyaluronic acid for added benefits. This also contains glycerin (another amazing humectant) and vitamin B5 (an amazing anti-oxidant) NATURIUM - Quadruple Hyaluronic Acid Serum 5% A great option fragrance-free, cruelty-free option from Naturium! This contains multi-molecular-weight hyaluronic acid that hydrates, plumps, and repairs the skin. #CheriePartner
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