Don't Follow the Trends, Create Them - IGK Hair
Jun. 30, 2020
IGK don’t follow trends; they create them. Launched in 2016 by four talented hairstylists – Franck Izquierdo, Chase Kusero, Leo Izquierdo and Aaron Grenia, IGK Hair started as a single hair salon in Miami. The brand is named after the first letter of the founders' last names. Today, their salon has expanded to huge cities such as New York, Los Angeles, and they now carry their own brand of hair care line that has already attracted a loyal following from all corners of the globe. As well as their salons they have released a wide range of products that are all vegan, cruelty-free, color-safe/UV-protectant, and free of parabens, sulfates, mineral oil, and petroleum.
The four have been in the hair styling business since very young and each currently manages a number of salons, working with an exclusive clientele. The stylists are known for being trend setters and creating the perfect looks that have been seen down the runways and on the red carpet nonetheless. Through speaking to their clients they released the styling products that they were missing from their collection.
Fun fact: IGK’s four founders all live in different parts of the world, and come from different backgrounds. Each product’s packaging is unique, because each product is inspired by the stylist who created it and their environment.
IGK was born out of the desire to give their clients the looks they want with minimal effort. Each product is inspired by the cities they work in, art, music, fashion and their keen eye for unique trends and innovative products. The brand blocks out noise, fads and outdated ingredients to deliver on fun, easy solutions that help to create the most current looks and styles. IGK is committed to being 100% vegan and cruelty-free and they do not tolerate animal testing on any of their products. They understand that you don’t need animal derived ingredients to create innovative, efficacious hair products and they strive to constantly push to develop new ingredients and technology to ensure they are always at the forefront of innovation in hair care.
Usually, when it comes to beauty, skincare and makeup always tend to be our top priorities, while hair is often overlooked. From misusing heat-styling tools, to causing hair damage with an exhausting amount of bleaching and dyeing, we’ve all got bad hair stories. Lucky for us, IGK Hair is here to help change all of that.
Swearing by the motto “No boring hair ever,” the brand has an impressive lineup of hair care products that cater to different needs of your hair. Whether you’re looking to add volume or grungy texture to your mane, IGK Hair has everything you need to upgrade your hair routine - and of course, a little bit of Instagram-worthy packaging doesn’t hurt. You can follow the trend with #IGKARMY and get involved in the conversation on Facebook, Twitter and Pinterest too. They also have an impressive 351k followers on Insta!
Must try product - Good Behaviour - Spirulina Protein Smoothing Spray
This blowout smoothing spray is heat-protective and mimics the smooth, frizz-free results of a keratin treatment. 100% of people agreed their hair looked like they got a keratin treatment at a salon! This spray smooths, strengthens, and nourishes while an innovative formaldehyde-free bonding polymer mimics the coating and smoothing properties of a keratin treatment when activated by heat. GoodBehavior also helps to cut down on blow-drying time and helps to protect against humidity, heat and UV damage, leaving hair soft, shiny and frizz-free - including 24-hour frizz control and 450*F Heat Protection!
Wednesday Wellness 🙏🏾
This past week has been rather hard and long for me. I ultimately decided to get back on track with my wellness plan. My main wellness goal for 2021, is to indulge in myself more. I definitely am a firm believe in “as within, so without”. I started my day with: #Four Sigmatic - Mushroom Elixir Mix with Chaga[products]#[FiveStars] I have been getting back into adaptogen and herbal medicine. What we put into our bodies is just as important as what goes on the outside. Adaptogens are apart of ancient medicinal traditions traced all over the world. I also drink Tulsi “Holy Basil” Tea. If you need a pick me up or emotional boost I highly recommend! SUNDAY RILEY - U.F.O. Ultra-Clarifying Face Oil is my treatment of choice I used during the day. Do not be afraid to use salicylic acid during the day. I applied plenty of sunscreen afterwards as well! This is a GODSEND for clearing up acne and acne scarring. It’s by far the best acne treatment I’ve tried and its mostly due to the immediate results I get. This is a dry oil, so it should be used before a heavy moisturizer or sunscreen. THE BODY SHOP - Spa of the World Thai Makrut Lime Firming Oil is a staple in my night time routine. When I want to relax and really unwind I use a body roller with this oil. It smells like a fresh key lime pie and it’s so hydrating. This is great for firming, especially when paired with a body tool. What do you do for wellness?
HOLY GRAIL SPF 🌞🌞🌞
Okay guys as I have said before I am guilty of rarely ever wearing sunscreen. I just never liked the feel of it on my skin. I always felt like it made me greasy & clogged my pores. However, once I heard about this product I was very intrigued. NIOD - Survival 30 It actually isn’t sold in the United States for some reason so I had to purchase it on a UK website. (Beauty Bay) It is an antioxidant serum with SPF 30. At first, it appears to be tinted but it’s actually not. On NIOD’s website they state: “The slight tinted appearance is derived from the active technologies including Lutein, Fractionated Melanin and Pycnogenol.” It blends in with your skin so easily & does not leave a white cast like some other SPF products. However this serum literally makes my skin tone soo even & perfect! It also contains silicone so it completely smooths over my pores. AND besides all that great stuff, it’s a mineral sunscreen! So it protects against environmental & lifestyle issues. Like UV rays, blue light, etc. I have never loved a product as much as this one! I literally cannot believe how good my skin looks while using this stuff! For a 30ml bottle, I paid $33 on the Beauty Bay site. For me, that is completely worth it! It comes in this adorable packaging & pretty glass bottle. It also has a pump dispenser & squirts out the perfect amount for a single use! I really can’t recommend this stuff enough guys! It’s wonderful!! @cherie@Cheriebeauty@CheriePick
Skin Barrier Skin Savior 🙏🏾
Thank you @cheriefor this amazing gift 🤩🤩 Something thing I am very particular about is my moisturizer. My skin barrier tends need the extra TLC and the best thing to give it is moisture. So when I look for a moisturizer I need something that gives me instant hydration and doesn’t clog my pores. So when I received the : BASE BUTTER - Radiate Face Jelly Aloe Vera Gel Face Moisturizer I was so excited! The Brand : ✨Black Owned ✨Women Owned ✨Cruelty Free ✨Non-Comedogenic ✨Vegan ✨Paraben Free 🔑 Ingredients : ✨Aloe Vera Juice ✨Shea Butter ✨Evening Primrose Oil Okay, as you can see your girl woke up DULL! The only thing I did for this video was wash my face and use this to show y’all the transformation! I was using this EVERY night but last night I used my acne treatment routine and your girl FELT THAT (salicylic acid can be so drying to my combo skin). What’s my favorite part? This baby doesn’t have a smell or heavy greasy feel, so it perfect year round! At $21 this is a DEAL ! (The line I used on my cheek covered the entire bottom portion of my face!) Have you tried this brand?
Double Your Lash Length With Sky High Mascara!
I bought this mascara after seeing a post about it on Facebook. I love trying out new mascaras but rarely do I find one that I will use regularly like my beloved tarte - Maneater Mascara However this stuff is good. MAYBELLINE - Lash Sensational Sky High Waterproof Mascara It gave my lashes so much volume & length they literally doubled in size! My lashes are already pretty long to begin with but this made them look amazing. The photo is after applying only one coat so I can only imagine how good they will look after two or three coats! It also didn’t clump up my lashes at all. I applied it really quickly & lazily too because I was in a rush to get ready & I was still amazed! I honestly think this is going to be my new daily mascara. It is waterproof but not the annoying kind that leaves your eyes completely black when you go to take it off. It came off really easily with my POND'S - Facial Moisturizers Dry Skin Cream which is what I’ve always used to remove my eye makeup, since I was a kid! @cherie@Cheriebeauty@CheriePick
Black Owned Makeup Look
So I decided to use the products I pictured in my first photo (minus my highlight shade and lipstick) I used the #Ace Beaute - Nostalgia Palette[products]#[FiveStars] for my entire eye look. I definitely enjoyed these products. My only advice is to shake the UOMA BEAUTY - Say What?! Foundation before use (because it can come out watery) but the coverage is absolutely flawless. I was shocked with the consistency the coverage I got. What’s your favorite black owned brands? (I do not own right to the song)
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