Don't Follow the Trends, Create Them - IGK Hair

The26The26
Jun. 30, 2020
IGK don’t follow trends; they create them. Launched in 2016 by four talented hairstylists – Franck Izquierdo, Chase Kusero, Leo Izquierdo and Aaron Grenia, IGK Hair started as a single hair salon in Miami. The brand is named after the first letter of the founders' last names. Today, their salon has expanded to huge cities such as New York, Los Angeles, and they now carry their own brand of hair care line that has already attracted a loyal following from all corners of the globe. As well as their salons they have released a wide range of products that are all vegan, cruelty-free, color-safe/UV-protectant, and free of parabens, sulfates, mineral oil, and petroleum.
The four have been in the hair styling business since very young and each currently manages a number of salons, working with an exclusive clientele. The stylists are known for being trend setters and creating the perfect looks that have been seen down the runways and on the red carpet nonetheless. Through speaking to their clients they released the styling products that they were missing from their collection.
Fun fact: IGK’s four founders all live in different parts of the world, and come from different backgrounds. Each product’s packaging is unique, because each product is inspired by the stylist who created it and their environment.
IGK was born out of the desire to give their clients the looks they want with minimal effort. Each product is inspired by the cities they work in, art, music, fashion and their keen eye for unique trends and innovative products. The brand blocks out noise, fads and outdated ingredients to deliver on fun, easy solutions that help to create the most current looks and styles. IGK is committed to being 100% vegan and cruelty-free and they do not tolerate animal testing on any of their products. They understand that you don’t need animal derived ingredients to create innovative, efficacious hair products and they strive to constantly push to develop new ingredients and technology to ensure they are always at the forefront of innovation in hair care.
Usually, when it comes to beauty, skincare and makeup always tend to be our top priorities, while hair is often overlooked. From misusing heat-styling tools, to causing hair damage with an exhausting amount of bleaching and dyeing, we’ve all got bad hair stories. Lucky for us, IGK Hair is here to help change all of that.
Swearing by the motto “No boring hair ever,” the brand has an impressive lineup of hair care products that cater to different needs of your hair. Whether you’re looking to add volume or grungy texture to your mane, IGK Hair has everything you need to upgrade your hair routine - and of course, a little bit of Instagram-worthy packaging doesn’t hurt. You can follow the trend with #IGKARMY and get involved in the conversation on Facebook, Twitter and Pinterest too. They also have an impressive 351k followers on Insta!
Must try product - Good Behaviour - Spirulina Protein Smoothing Spray
This blowout smoothing spray is heat-protective and mimics the smooth, frizz-free results of a keratin treatment. 100% of people agreed their hair looked like they got a keratin treatment at a salon! This spray smooths, strengthens, and nourishes while an innovative formaldehyde-free bonding polymer mimics the coating and smoothing properties of a keratin treatment when activated by heat. GoodBehavior also helps to cut down on blow-drying time and helps to protect against humidity, heat and UV damage, leaving hair soft, shiny and frizz-free - including 24-hour frizz control and 450*F Heat Protection!
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