Artic Fox: The Vegan and Cruelty-Free Brand With a Conscience
We are living in a time where companies have a moral obligation to provide so much more to consumers than just a good quality product. Customers are getting clued up on where their products come from and simply expect a lot more. We don’t just want beauty products which meet our aesthetic needs, we want brands with heart! Artic Fox has met that need; on all levels.
Self Expression, caring for animals, self love - these are the core values of the people behind Arctic Fox. Founders and couple Kristen Leanne and Ryan Morgan came up with their beauty brand in 2014, when they discovered there was a gap in the market. They could not find a DIY product that embodied their values and also provided super bold colors that stood out. They decided to dive straight in and develop their own brand, combining all things that they loved. And so Artic Fox was born!
It didn't happen overnight. The duo spent two years researching and developing the perfect formula which could deliver above and beyond consumers needs. This included; strong colors, minimal bleed, no stain on your sinks, long lasting, moisturising and with a heavenly scent. They did all this without any drying alcohols or harsh chemicals. No easy feat!
The result? A loyal following addicted to their mega bright and beautiful hues. Designed to mix and match, you can let your imagination run wild and create your own colors by fusing two or more together. Thanks to their high quality ingredients, Artic Fox products are perfect for frequent use and work to hydrate as well as replenish vibrancy, so you don’t have to worry about ruining your hair.
Their emphasis on individuality and self-acceptance ties in with their wild and out there shades. A strong message is echoed on their facebook page ‘Never be bullied into silence. Never allow others to make your decisions. Accept no one's definition of your life, but live yours and define yourself’. It’s this brand story that has helped them build a loyal community which feels connected to their story and their products.
Artic fox donates 15% of their profits directly to charities which are against animal cruelty. Kristen and Ryan are constantly expanding their efforts to assist animals all over the world. In 2020 they had weeks where they donated up to 100% of their online sales to various non-profit organizations. Living their brand, they would visit the charities themselves and find ways in which the money donated could help most effectively.
One of their best sellers is Arctic Fox Vegan and Cruelty-Free Semi-Permanent Hair Color Dye (4 Fl Oz, AQUAMARINE) retailing at $18.99 which comes in a turquoise shade, delivering pure mermaid vibes. Highly pigmented it works on all shades of hair from pre-bleached to darker brunettes. If you suffer from brassy blonde hair, you can mix it with Purple Rain to have a beautiful rich indigo hue, lasting 4-8 weeks. Their product range is vast, having expanded to cute accessories such as fun stickers, glittery phone cases and rainbow tint sets.
ARCTIC FOXSemi-Permanent Hair Color Dye
Consumers are making smarter choices with their wallets and this is forcing the beauty industry to change for the better. Artic Fox provides a one stop shop for those who want beautiful, vivid hues; without the sacrifice of nasty chemicals or animals being harmed in the process. The future is sustainability, eco-friendly, chemical free and cruelty free and Artic Fox are rising to the challenge.
Twisted bun 😍
This style is so versatile and I’m here for it! Perfect for this holiday season coming up🎄 All you do is: ✨take a small section of hair, elastic it together and flip thru the middle creating a twist ✨repeat as many times as you’d like...I did 4! ✨keep down or put into a pony or bun I am so excited for this holiday season and I’ll have many more styles coming your way! Stay Tuned!! Xo Johanna
Full Face Using Products from Nov Boxy Premium✨
Hey Cherie Fam! 🍒 I finally received and unboxed my November BoxyCharm premium. For those unfamiliar with Boxycharm, it is a subscription service that gives you 5 full size make up products monthly. The base box comes with 5 items for 25 a month. If you want premium, it is 35. You get 2-3 more items than the base box. I used the star ⭐️ of the show (or rather star of the box) which is Illamasqua artistry palette. This retails for $47 USD. This palette performs well. The mattes were not patchy and the shimmers were impactful. There’s quite a fall out so I recommend doing your eye first before complexion. Then I used DoC single block eyeshadow in the shade Night Sky. This is perfect for a cool toned Smokey eye look. I used this for a pop of blue on my lower lash. #Dose of Colors - Block Party[products]# The realher lip liners come in a duo. I love the packaging because it doesn’t require sharpening. The formula was so pigmented and creamy. I was pretty impressed to be honest. I received a pencil eyeliner from the same brand on my last box and I didn’t like it at all. The Too Faced canary diamond highlighter, Lilly Lashes triple x mascara and Alamar’s gloss are from the pop up. I got them 80% off retail price! I wasn’t a fan of the mascara at first, but after applying it with a lash primer, it was amazing. It lengthened, darkened, and gave me volume. The highlighter was okay. It’s pretty but it’s quite chunky. I’m more of a subtle, glow-from-within type of highlighter. If you’re a fan of blinding highlighters, this is for you. I am a huge fan of the packaging. The lip gloss is ok. I wouldn’t pay full price for it however. Too Faced - Diamond Light Highlighter Lilly LASHES - Triple X Mascara HOURGLASS - Arch Brow Micro Sculpting Pencil aLamar COSMETICS - Desnudeas Lip Gloss Coqueta So far I am pretty satisfied with my box this month. If you are subscribed, what is your favorite product from your box? Xoxo, Francesca 💋
Share your story in 🏷 Beauty Thanks
❤️We are so moved and inspired by our creators’ stories and so grateful that cherie could accompany them on their beauty journeys during this tough time. Check out these creators’ posts and share your own story in 🏷 Beauty Thanks with the community! Creator: @MelaninSkinCareAddict “I’m very thankful for the beauty on the inside. This has been a tough year for me as an ICU nurse fighting covid. I can't even begin to tell you about the awful things I have seen but I will tell you that my coworkers have so much beauty on the inside…” Creator: @RedheadSkincare “This year I’m very thankful for my father’s health (everyone in my family honestly). I’ve been so worried about him due to the fact that he has Parkinson’s. I am thankful that he’s been feeling okay. I’m also thankful that I get to be apart of the Cherie community…”
THE BEST FOUNDATION I HAVE EVER TRIED
The Profusion Feel Good Skin Perfector is the best foundation I have used HANDS DOWN, and it is only $7.🙃 - shade: medium 3 neutral - skin type: combination (this foundation has kept my face 95% matte for over 9 hours) - satin finish w/ a light-medium coverage (it is buildable) - applies best with a sponge (I use the profusion marble sponge) It made my skin look healthy and even, and it’s my new everyday favorite foundation. I am very picky with foundations, but this didn’t give me bad smile lines so it’s a 10/10 for me already. ☁️ If you haven’t yet..please try this foundation out and let me know what you think! Hope this helps your skin look BOMBBB sis💕 #Profusion - Feel Good Skin Long Wear Skin Perfector[products]#[FiveStars]
Retinol use for beginners from an Esthetician!
If you’re ever wondering how to start using retinol, this is for you! I want to start off by saying that if you’re interested in using retinol you must wear sunscreen daily. If you know you’re never going to wear it PLEASE do not use retinol. With that being said, let’s start off by explaining what retinol is and what it does for you! Retinol is Vitamin A! There are many types of retinol, like retinoids, retinol esters, etc. These are all derivatives of Vitamin A, and are more gentle and less potent versions of pure retinol. Retinol helps speed up our cell turn over rate in our skin. What that means, is that it will help you shed your dead skin cells faster to reveal new skin that’s brighter, smoother and healthier! As we get older, our “cell turnover rate” (CTR) slows down. So we use products like retinol to keep speeding it up so we can stay younger longer! Most people know retinol for treating fine lines and wrinkles, but it’s actually incredible for treating acne and acne scars! This is what I personally use it for. Retinol is strong and acts as an exfoliant so you must be careful with what products you’re using along with it in your regimen. Don’t layer or mix Vit C and retinol as they don’t like each other! Retinol should ONLY be applied at nighttime never in the morning. It makes you photosensitive which is a term to describe sensitivity to the sun. Most people experience some purging in acne, peeling/dryness, redness/irritation, and burning sensations when using a high dose of retinol without buffering it properly. If you use my buffering method properly you will not experience that at all! Now that you understand what you’re putting on your skin, I will explain how to use it! You shouldn’t start retinol by just applying it straight onto your skin without ever using it before. Your skin has to adjust to this new product and should be incorporated gently and slowly. It takes a month for your skin to adjust. You want to buffer your retinol with a gentle moisturizer. Nothing with actives like exfoliants (AHAs or BHAs)! Retinol goes after serums and before moisturizer in your routine! Week 1: use your retinol maximum 2x weekly. Start with one pea size amount of retinol and buffer it with 3 parts of moisturizer! Mix & apply to your skin! Week 2: use your retinol maximum 3x weekly. You’re going to do equal parts retinol and moisturizer. 2 parts retinol and 2 parts moisturizer. Mix & apply to your skin! Week 3: use your retinol maximum 3x weekly. Use 3 parts retinol (equal to a pea size) and 1 part moisturizer. Mix & apply to your skin! Week 4: use your retinol maximum 4x weekly. Apply a pea size amount of retinol directly onto your skin! Then apply your moisturizer directly on top of the retinol! If your skin cant handle retinol alone then stick to the buffering method forever! It will be just as effective as applying it alone! This method will minimize purging and keep your barrier healthy! Hope this helped! ❤️COSRX - Propolis Light Cream
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