Southeast Asian BeautyCherie speaks with Thai native Vichida Vongvanij to hear about all things in the Southeast Asian beauty world!
Cherie is an online community of beauty lovers sharing their stories; whether that's their favorite products, makeup tutorials, or skincare routines. Download the app today to be a part of #BeautyWithoutBarriers and show the world what beauty means to you!Butterfly pea, kaffir lime, and ginsing root. You know these in food, but what about beauty? These are some key ingredients at the center of SEA beauty products - the latest star in Asian beauty. We had the chance to speak to skincare and makeup enthusiast Vichida Vongvanij. Her Thai background has greatly influenced her passion for all things beauty, and Cherie had a chance to hear more about her story.When did you first get involved with the Southeast Asian beauty world?I was born and raised in Bangkok, Thailand but I did not actually get into the Southeast Asian beauty world until I started working in the beauty industry!How did Southeast Asian beauty gain traction in the beauty world?SEA beauty is a growing market. These countries have been a manufacturing base for international beauty brands for many years now. There are many Original Equipment Manufacturers there thanks to the strategic location, market size, and the abundance of raw materials they have. For example, there are over 2,000 cosmetic OEMs in Thailand and most of them are eager to grow locally and in the regional market. Due to that reason, many OEMs successfully launched their own beauty line and export to other countries.How do you source SEA beauty?Since I am currently based in Asia, I would meet people from all these interesting brands in person or via video call. There are many local SEA brands I have never heard of, so aside from researching via social media and doing the market research myself in person by traveling around SEA, I also contact people I know from those respective countries and ask them what local beauty brands are popular there and why.What are some SEA brands you love that people should know of?There are so many! I mostly know Thai brands since I am from there but here are some of my recommendations: Spa products: @thann_usa (TH) Home: @soganics (TH) Haircare: @skinsyrup (TH) Skincare: @rookibeauty (SG) @fyne_skin (TH) @mellownaturals (TH) @alliesofskin (SG but known internationally) Makeup: @rollover.reaction (ID) @supershades_cosmetics (TH) @orkidcosmetics (Malay Halal Line) @roseallday.co (ID) @sunniesface (PH) @esqacosmetics (ID Vegan Line) @blkcosmeticsph (PH) As you can see, there are sooooo many SEA cosmetics brands! I'm always looking for the newest and most innovative brands to share! How have SEA beauty products changed the way you approach products from other areas in the world?Aside from being a B2B hub for cosmetic manufacturers, Southeast Asia is also known as a huge vacation spot for tourists. I’m sure those who visited Thailand have tried traditional Thai massage, for example. The huge range of spa products and traditional beauty treatments from Southeast Asia is probably one of the most unique differences from other cultures. These products’ ingredients are derived from the country’s natural resource of fruits, rice, and herbs and are also heavily inspired by ancient traditional remedies. The practice of meditation and religious traditions also play a huge influence on Southeast Asia health and wellness industry.How have SEA beauty trends changed over the years?Even though this is a very traditional and harmful thought, “whiteness“ as the standard of beauty remains very strong in SEA. However, there are definitely more people embracing their natural skin tone and cosmetic brands coming out with more shade range. As the SEA society is rapidly aging, there is also a healthy demand for anti-aging products, and natural ingredients are becoming more popular. There is definitely a rise in organic or natural ingredients, beauty brands, and holistic approach to wellness as well. Finally, the rise in k-beauty and western indie beauty trends definitely have an impact on how SEA people do their makeup. The majority will still go for the full on glam, “makeup must last all day” look (since SEA consists of many hot countries), but more have been embracing minimal makeup style and going natural.If you could only choose one SEA beauty product to use for the rest of your life, what would it be and why?I cannot answer this for skincare and makeup products, that would be way too difficult! But if I had to pick one shampoo to use for the rest of my life it would be the Restorative Scalp Treatment Shampoo by Skin Syrup! It is formulated by Thai herbal experts and made with various herbs such as Ginseng Root, Kaffir Lime, and Butterfly Pea. I absolutely love it and have repurchased it many times!
SKIN SYRUPRestorative Scalp Treatment Shampoo
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How is a dark spot formed?
Hyperpigmentation (or dark spots) is something everyone deals with. It can happen at any time to anyone. The most common cause of hyperpigmentation is sun damage but it can also occur from stress, inflammation, acne, or health concerns in general. To understand how a dark spot is formed you have to understand a few terms. Melanocytes are melanin producing cells that are in the bottom layer (you have 5) of your skin’s epidermis (the outer layer above the dermis). Whatever the cause is it triggers hormones to stimulate the melanocyte. This causes the melanocyte to product melanin (pigment). As the melanin travels up the 5 layers of your epidermis it will form a melanin cap as it deposits into the outermost layer. This deposit is what we consider a dark spot. How do we fix this? There are a few ways we can prevent or fix this. Firstly, WEAR SUNSCREEN!!! Protection is key in skincare. Currently I’m using the KINSHIP - Self Reflect Probiotic Moisturzing Sunscreen Zinc Oxide SPF 32 which is a gel probiotic sunscreen. It has a peach tint that goes clear once applied. This mineral sunscreen doesn’t feel heavy or give a white caste making it perfect for all skin tones. It also gives the skin a little bit of a natural glow. With sun damage being the major cause of hyperpigmentation this will be your key player in prevention. Another route to go is exfoliation. I use the The Ordinary - AHA 30% + BHA 2% Peeling Solution once a week to help shed that outer layer of dead skin. I have other reviews where I go more in depth into this product but for the purpose of this post AHAs will help exfoliate the outer layer of skin which helps to lighten the pigment deposit. This mask is very strong so I would only use it once a week. It should tingle but it shouldn’t burn. Please only follow up with hydrating and sensitive friendly ingredients as your face will be more sensitive after use. And finally you can use skin brightening products. Currently I’m using the GOOD MOLECULES - Discoloration Correcting Serum . This serum highlights a form of tranexamic acid and 4% niacinamide to help brighten the appearance of hyperpigmentation, acne scars, and sun damage. This serum has a little bit of a slip compared to most others I’ve used but once worked into the skin it absorbs nicely. I’ve seen huge results in the brightening of post acne hyperpigmentation. Another amazing option for this is The Ordinary - Azelaic Acid Suspension 10% . This has a cream formula that can be used all over the face or concentrated in certain areas. This this acid helps the skin renew itself more quickly reducing blemish formation. It also kills the bacteria that cause acne. It also contains brightening agents to help with pigmentation. Personally, I think all three should be incorporated into a routine to treat unwanted pigmentation spots but sunscreen and exfoliation are the most important.
BYE BYE STATIC👋
Frizz and fly-aways happen to the best of us. No matter how often we moisturize our hair during the winter, escaping static electricity seems impossible. To better understand how to tame your hair static, you need to know a little bit more about what causes it. So, What Causes Hair Static? Static electricity is created when two objects rub against each other. This swap causes a kind of electric charge to build up on your hair. If there is humidity in the air, the charge can usually just go away on its own.🙏🏼 There’s many ways one can get rid of fly-aways and hair static…You can use hair oils, leave-in conditioners, there’s even some anti-frizz, anti-static hair products you can use. However, I have found a way that works best for me. I got this idea from celebrity hair stylist, Jen Atkin (founder and owner of OUAI). She says that one of the best ways to get rid of fly-aways and hair static is by using a blush brush and hairspray. I have very thick, curly and frizzy hair naturally. My fly-aways and static appear on either side of my parting and they normally appear straight after I wash and straighten my hair. All I want is a sleek smooth look, but these fly-aways always get in the way.🙄 #Sorbet - Flexible and Shine Hairspray[products]#[FiveStars] I use the Flexible and Shine Hairspray from Sorbet. I love this product because it keeps everything in place but doesn’t harden your hair (that’s the worst). I spray this hairspray onto a plain old (no name brand) blush brush, and slowly stroke down the strands of hairs that are static. This really does work like a bomb. You do have to go over the strands a couple of times until all of them are sleek and smoothed down. There’s my little trick of the day. Try it out and let me know if this hack works for you! Paula x
🚨Dupes Alert: La Mer vs The Ordinary🚨
Hi everyone, 🤩 Recently I purchased Lamer serum from Seoul airport, whose price is super super good!!!! I have used it for a week. I got to say. It surprisingly does the refine work!!! Initially, I just expected to use it as a regular serum, which is mainly focused on moisture. I have a combination skin type. However!!! I found my pores got minimized after using it! And my skin is softer and glows more than before. It is a massive surprise for me!! As for the moisture, it is just fine, nothing special (cu z it is hundreds of bucks) For the ordinary Squalane, I have heard it a lot before! I also purchased it from Seoul airport(my friends bought it and shipped it to me). I received it three weeks ago to share some thoughts about the difference between this and the Lamer one. The Squalane can really do a moisture job very well. Its drop feels super smooth and easily absorbed. I won’t feel my skin dry all day after I apply it every morning. Especially in winter times, moisture is almost the most crucial thing for skincare, and the ordinary Squalane can complete the mission with a not bad price. Dupe or not? I feel like, if you only need moisturizer, the ordinary Squalane is perfect, but if you want to fix other skin problems, may go for Lamer. All in all, up to your budget!😘😘
EXFOLIATING ACIDS & How Not To Overdo It!!!👀✨💖
Exfoliating acids are everywhere now and so many new products are about exfoliating the skin to “reveal brighter, smoother skin”. In the age of exfoliating now, it’s so easy to overdo and can easily result in harming the skin instead. Here are my favorite exfoliating acids (and products) and how I use it so I don’t damage my skin! Lactic Acid: A super gentle acid that exfoliates the top layer of skin and removes dead skin cells. I find this to be the most gentle of the acids and can be used everyday. I love fresh - Black Tea Kombucha Facial Treatment Essence because I use it as an essence treatment. This is a liquid formula that easily sinks into the skin and “primes” the skin for the next products. It’s also a hydrating formula! Azelaic Acid: Another more gentle exfoliating acid that helps improve the appearance of blemishes and fade post-acne marks. I love this PAULA'S CHOICE - 10% Azelaic Acid Booster because it can be mixed into your moisturizer and boost the effectiveness. I love that this speeds up the healing process of my acne marks because then I get clearer skin quicker! Salicylic Acid: One of the most effective exfoliating acids for treating and preventing acne! It exfoliates deep into the layers of skin and removes dead skin cells. PAULA'S CHOICE - Skin Perfecting 2% BHA Liquid Exfoliator is a super strong and effective formula that I like to use when I’m breaking out A LOT. It’s too harsh on my skin to use daily but once a week is fine. I also love LA ROCHE-POSAY - Effaclar Medicated Gel Cleanser for Acne Prone Skin which I use every night to wash my face. It’s just as effective and not too strong for daily use because it’s a wash off product and doesn’t stay on the skin. Glycolic Acid: Easily one of the strongest and deeply exfoliating acids out there. I find it super effective as a night serum like DRUNK ELEPHANT - T.L.C. Framboos Glycolic Resurfacing Night Serum or as a scrub like ALPHA-H - Micro Super Scrub with 12% Glycolic Acid . I use these products 2 times a week just to keep my skin free of congestion and to maintain the texture of my skin.
COLLAGEN— THE SECRET TO WRINKLE-FREE SKIN?!
I’ve always heard/been told that once you hit 25 you need to start incorporating collagen into your daily routine. Our bodies natural collagen production begins to decline and adding it or collage- boosting products can help to keep plump, wrinkle-free skin. I am under 25 but that doesn’t mean that I can't still benefit from collagen products. Collagen What is it: Collagen is a protein found in your body that provides it’s structure including the skin, hair and nails. Collagen decline: Many factors decline collagen production including: •age (typically after 25) •sugar/refined carbs •excess sun exposure •smoking How to boost collagen production: Fortunately there are many ways to boost collagen production. Including foods, supplements, and skin care. This can either be incorporated directly from the source (collagen) or by the collagen-boosting foods. Collagen foods: •bone broth •egg whites •fish •lean meat •spirulina Collagen-boosting foods: •vitamin C; such as citrus fruits, broccoli •zinc; such as certain cereals, breads •manganese; such as leafy green vegetables and teas •copper; such as nuts and shellfish Supplemnets: Supplements are an easy way to incorporate collagen into the body. They can be incorporated into foods or drinks making it practical for everyday use. Some forms of supplements include: •gelatin •collagen pills •collagen peptide/protein powders •marine collagen Skincare: If you are using a skincare product this claims to have pure collagen in it, it may not be as beneficial as you’d like it to be. That is because collagen in it’s pure form may be to hard to penetrate through the skin and will leave you with no benefits. When choosing skincare products for collagen, its best to chose products that claim to boost collagen production. These products will contain ingredients mentioned above such as vitamin-c and even retinols. A product that I use that boosts collagen production with the help of active marine plant extracts is: ELEMIS - Pro-Collagen Marine Cream — $128 Key Ingredients: •Padina Pavonica: A unique Mediterranean algae with proven outstanding anti-aging benefits (aids in the production of collagen) •Mimosa: An anti-inflammatory, toning and astringent. It has a pleasing, delicate aroma •Rose: A natural fragrance component with nurturing and calming properties -Ulta.com What is it: Hydrating, wrinkle cream that helps firm the skin. How I use: This cream is intended for day use but I find it way to thick to use during the day. I like to use this cream at night as a moisturizer to seal in all of my other creams and serums. I apply all over my face and neck. Results/Recommendations: Like previously stated, this cream is very thick. I’m prefer lightweight creams over thicker ones. This cream is not irritating and did not cause any side affects for my sensitive skin. However I did not see any dramatic differences for the amount of money the product cost. I feel as if other products work better but I do like that it aids in collagen production. I personally would not repurchase. If you are worried about wrinkles or are interested in living a healthier lifestyle, I would recommend for you to think about incorporating ways to boost your collagen production. This can either be through quitting bad habits such as smoking, making better food choices, or incorporating collagen supplements/skincare into your daily routine. Lastly, if you are a vegetarian, etc. it is good to know that there are plenty of plant-based options available. #CheriePartner
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