The Rise of K and J-Beauty, According to Cherie

you can make this the description So, when did the meteoric rise of K and J-beauty begin? Here's our (unofficial) timeline documenting the rise of Eastern beauty in the West.
annkrishaannkrisha
May 21
campaign, cherie
Cherie is an online community of beauty lovers sharing their stories; whether that's their favorite products, makeup tutorials, or skincare routines. Download the app today to be a part of #BeautyWithoutBarriers and show the world what beauty means to you!Korean and Japanese beauty are officially staples in the beauty world. No longer are they so much a fad or trend than they are an important part of your beauty routine—at one point or another, we've all tried a K or J-beauty product! So, when did the meteoric rise of K and J-beauty begin? Here's our (unofficial) timeline documenting the rise of Eastern beauty in the West. 2009 - Tatcha is BornVicki Tsai creates SF based skincare company, Tatcha, inspired by Japanese Geisha Beauty secrets, ingredients and traditional remedies, bringing traditional Japanese beauty practices into the modern beauty world. 2012 - Soko Glam is CreatedCharlotte Cho founded Soko Glam after living and working in South Korea, fully immersed in their skincare trends. She started blogging about her K-beauty discoveries, and soon the world wanted a taste of it too. Que Soko Glam, one of the first (along with Peach & Lily) mainstream K-beauty e-tailers.2012 - Rise of Double Cleansing DHC is one of Japan's top beauty brands, and while they've been around since the 80's, double cleansing with their Deep Cleansing Oil really started to take off in 2012. A method that has been around since the time of the geisha, double cleansing utilizes an oil-based cleanser and a water-based cleanser to remove all forms of dirt and impurities on your skin 2014 - The 10 Step Korean skincare routine is on everyone's #shelfieBeauty editors and outlets buzz around the 10-step Korean skincare routine reaches the masses, and suddenly everyone is giving it a shot! 2015 - Blotting Papers are In Everyone's PurseThis popular traditional Japanese beauty hack starts to gain traction within beauty conversations. Japanese brands leading the pack: Sheisdeio, Tatcha, and Boscia. 2016 - Getting Sheet-Masked Becomes a Beauty Staple A Korean and Japanese beauty skincare favorite, sheet masks become uber-popular in the Western markets.2017 - Glass Skin Goes Viral LA Makeup artist Ellie Choi goes viral for her "Glass Skin" routine which produces poreless, smooth and even toned skin.2018 - South Korea's beauty industry valued at $13 Billion 2020 - The Year of "Cream Skin" and Ingredient TransparencyFounder of Sokoglam describes the rise of ingredient centric products.
Discover More J & K Beauty
cherie, image
Discover More J & K Beauty
Sign-up and learn about the most talked about products
Download Now
Best Reviews
Skincare Snacks: Almonds & Kale 🥬
Skincare Snacks: Almonds & Kale 🥬
Time for another installment of SKINCARE SNACKS: A little series where I talk about different foods we can incorporate into snacks & meals that benefit our skin✨ Swipe through for a quick run down on the skincare benefits. 🌸ALMONDS: Almonds trees were one of the earliest domesticated fruit trees. Native to Iran, the oil of the Sweet Almond is used topically for both skin & hair due to its moisturizing & hypoallergenic properties. Almonds are used nutritionally as well for their energizing protein, fiber & healthy fats like Omega 3 & 6. In addition to these essential fatty acids, almonds are a great source of Vitamin E & Polyphenols. ⭐️Eating raw Almonds is best to get all the health benefits. Roasted nuts, on the other hand, may contain fewer Antioxidants & Vitamins, & some of their healthy fats may also become damaged. ✨A recent study conducted at UC Davis found that wrinkle width decreased by 10% while wrinkle severity reduced by 9% after a 16 week trial of post-menopausal women who ate approx 60g of Almonds, compared to the controlled group who ate a nut-free snack of equal caloric value, with no significant changes in skin barrier function between groups. Check the slides for more info. 🥬KALE: Topically, Kale extract increases cell turnover, prevents free radical damage & detoxifies the skin. Its rich in Vitamins A, B, C & K content, as well as Antioxidants & Phytonutrients. It promotes collagen production, & could also help reduce dark circles. Kale is also rich in protein, high in fiber & Vitamin B6, & has minerals like Potassium, Manganese, Calcium, Copper & Magnesium. 🥗 I added a lil salad recipe if you’re looking for a way to get started with Kale 🍽🥬 ⚠️Kale is also lists highly in the US for being contaminated with pesticides, so definitely wash it thoroughly!💦💚 ⚠️If you have an underactive Thyroid, it might not be a good idea not to consume too much Kale. It contains a compound called Progoitrin, which if consumed in very high amounts, can interfere with Thyroid hormone synthesis & essentially block the Iodine your Thyroid needs to function, which can result in fluctuating blood sugar levels.
How I got rid of my 🍊 hair at home
How I got rid of my 🍊 hair at home
3 months after my dreadful hair bleach & colouring job, I finally had the courage to dye my hair at H-O-M-E again (I swore not to do this to myself ever again, 3 months ago !!!!) I used two boxes of L'ORÉAL - Excellence Triple Protection Permanent Hair Color As shown in my ‘before’ photos, my hair (unwashed for 1 week) looked rather dry and brassy. Long story short- I had my hair bleached and dyed at home, by my partner who never did this before. I didn’t buy enough bleach so my hair turned out patchy, dry and just....unpleasant to look at. I decided to recolour my hair with an ash tone, hoping to get rid of the orange/yellow tone in my hair - which as shown in the after photos - I think I achieved my goal. Though some is still there, I admit. 💡My hair: Long - about shoulder blades Thick - see the 2nd note in the application‼️ Processed - bleach, coloring and heating etc. But not damaged, just the end is rather dry. Overall healthy. My hair has also grown about 3cm - so the root was virgin hair. 💡 Application tips onto hair unwashed for 1 week, rather oily...hmmm 😬. I didn’t apply any additional divided into 6 sections because of my hair thickness. You might just need to section your hair into 4 quarters - Google this, there are instructional photos (easy as 🥧) rinse with luke warm water 💦 💡Results As shown in the photos 🥰 Soft and very easy to comb, thanks to the shampoo and conditioner that came with the hair dye Satisfied overall
How is a dark spot formed?
How is a dark spot formed?
Hyperpigmentation (or dark spots) is something everyone deals with. It can happen at any time to anyone. The most common cause of hyperpigmentation is sun damage but it can also occur from stress, inflammation, acne, or health concerns in general. To understand how a dark spot is formed you have to understand a few terms. Melanocytes are melanin producing cells that are in the bottom layer (you have 5) of your skin’s epidermis (the outer layer above the dermis). Whatever the cause is it triggers hormones to stimulate the melanocyte. This causes the melanocyte to product melanin (pigment). As the melanin travels up the 5 layers of your epidermis it will form a melanin cap as it deposits into the outermost layer. This deposit is what we consider a dark spot. How do we fix this? There are a few ways we can prevent or fix this. Firstly, WEAR SUNSCREEN!!! Protection is key in skincare. Currently I’m using the KINSHIP - Self Reflect Probiotic Moisturzing Sunscreen Zinc Oxide SPF 32 which is a gel probiotic sunscreen. It has a peach tint that goes clear once applied. This mineral sunscreen doesn’t feel heavy or give a white caste making it perfect for all skin tones. It also gives the skin a little bit of a natural glow. With sun damage being the major cause of hyperpigmentation this will be your key player in prevention. Another route to go is exfoliation. I use the The Ordinary - AHA 30% + BHA 2% Peeling Solution once a week to help shed that outer layer of dead skin. I have other reviews where I go more in depth into this product but for the purpose of this post AHAs will help exfoliate the outer layer of skin which helps to lighten the pigment deposit. This mask is very strong so I would only use it once a week. It should tingle but it shouldn’t burn. Please only follow up with hydrating and sensitive friendly ingredients as your face will be more sensitive after use. And finally you can use skin brightening products. Currently I’m using the GOOD MOLECULES - Discoloration Correcting Serum . This serum highlights a form of tranexamic acid and 4% niacinamide to help brighten the appearance of hyperpigmentation, acne scars, and sun damage. This serum has a little bit of a slip compared to most others I’ve used but once worked into the skin it absorbs nicely. I’ve seen huge results in the brightening of post acne hyperpigmentation. Another amazing option for this is The Ordinary - Azelaic Acid Suspension 10% . This has a cream formula that can be used all over the face or concentrated in certain areas. This this acid helps the skin renew itself more quickly reducing blemish formation. It also kills the bacteria that cause acne. It also contains brightening agents to help with pigmentation. Personally, I think all three should be incorporated into a routine to treat unwanted pigmentation spots but sunscreen and exfoliation are the most important.
Kylie Jener inspired makeup look
Kylie Jener inspired makeup look
Let’s be real. We all want to be Kylie Jenner. Multimillionaire, beautiful, and what about those lips. So, if we can’t be her, then we have to at least try to look like her. In this tutorial I am going to show you how to accomplish that typical Kylie Jenner look. 1. First of all we prepare our face with moisturizer, SPF and primer. 2. Apply your favorite foundation 3. Apply concealer and set it with translucent powder. 4. Contour your face. Also your nose. 5. Bronze where you put the contour. Them, using the same bronzing powder, deepen you crease. 6. Using a white shadow or a pale face powder, simulate a half cut crease. This will give the appearance of a super opened eye. 7. Apply blush and highlight. Using a black eyeliner, do a cat type eyeliner. My favorite eyeliner is the one from NYX. 8. Time for the lips. First of all, apply concealer in your lips so we can hide your natural line. Using a lip pencil, over line your lips to give the appearance of much bigger lips. Then, with a slightly lighter shade of lipstick, fill the lips. The last step is to apply an even lighter shade in the center of your lips and blend it. This will give a pout to your lips. For this, I used my favorite lipstick from the bran shiseido. 9. The last step is to apply some fabulous lashes and so your hair. And there you have it, now you can go conquer the world, Kylie Jenner style.
how I saved my skin!!
how I saved my skin!!
🎶 I’m in love with the CICA 🎶 (lol) but seriously, I’m NOT kidding! It SAVED my skin! If you’ve been following some of my posts, you may know I’ve been using Tretinoin for approximately 8 weeks. I’ve also used a 15% Azelaic Acid cream and a strong benzoyl peroxide and clindamycin mix treatment gel interchangeably. Despite their cell turnover and acne-healing properties, these three products together have pretty much destroyed my skin barrier. Not to mention I recently spent a week on vacation, all of which was out in the sun. I don’t easily burn, but these products made me extra sensitive to the sun and my skin was stinging and inflamed and peeling. It really was not fun, especially when you’re just trying to enjoy a nice getaway. I bought the LANEIGE - Cica Sleeping Mask 4 days ago and it has literally turned my skin around! My skin hasn’t looked this good since before quarantine started! With just one overnight use, the redness that seemed to be everpresent on my cheeks, just DISAPPEARED! And by consistently using this over the course of the last 3 nights, I’ve found my skin has become more bouncy, glowy, and definitely much less red. The texture is really light, really creamy, really hydrating, but not greasy, even for my combination-oily skin! Though this is an overnight mask, I find it light enough to be a good day-time cream for that extra boost of hydration for the changing seasons (maybe not in the hot humid summer though). This overnight hydrating and calming mask is hypoallergenic, vegan, and free of parabens, phthalates, mineral oil, and contains less than one percent of synthetic fragrances. It contains Fermented Forest Yeast Extract, which Laneige claims to be even more beneficial than traditional Cica products! It’s just packed with hydration and soothing ingredients that you’re gonna wanna just touch your face all the time and marvel at the beauty of your skin! This is targeted for dry and irritated skin, but if you have combo or oily skin, I think you could use this as a mask too! All this goodness is 2 fl oz for $34! Pretty good steal considering a lot of other companies give a lot less product for a lot more money :( All in all, this is my holy grail product for calm, hydrated, dewy skin. Let me know below if you’ve had positive experiences with this product!