How We're Supporting Our Beauty Community Affected by COVID-19

Introducing Cherie's Future Beauty Fund: our way of supporting the future of local beauty businesses and professionals.
annkrishaannkrisha
Apr. 27, 2020
campaign, cherie
Here we are in 2020, unexpectedly sheltered at home for what has now been over a month for most people. Working in the beauty industry, we keep an ear and eye out for all new happenings in the beauty community, and this time around news is more somber than we'd like. Much like the rest of the world, the beauty industry has been affected by our limitations to interact — especially beauty services and professionals who rely on one-on-one contact in order to do their jobs. We're talking facialists, nail technicians, waxers, hair stylists, and barbers, all the beauty magicians who have helped us look and feel our best over the years. Now, if you're like me, you miss your person. You know, that person who does your hair/skin/nails like no one else. You also probably can't wait to book a time with them when we can all leave the house again! With the COVID-19 pandemic making the future seem uncertain, it's hard to say if our favorite businesses and professionals will be there when this is all over. It was this thought that prompted team Cherie to do what we can to help small beauty service businesses and professionals in our home base, LA County. Our $100K Pledge Towards The Future of Local BeautyWe know that local beauty service businesses around the nation are having a tough time unable to take appointments and meet with clients. We wanted to start at our home base, Los Angeles, to help the community we are a part of with the hopes to expand to other cities. Our pledge of $100K to support beauty service businesses and professionals will go like this:1. $50K Towards Beauty Service Businesses Ten small beauty service businesses, like nail shops, hair salons, spas, and so on, will receive $5K from Cherie to support their business. These winners will be nominated and voted for by you — the community that has supported them for years. 2. $50K Towards Beauty ProfessionalsFifty licensed beauty professionals, like cosmetologists, nail technicians, MUAs, and more, will be paid by Cherie to create content on our app and become Cherie Beauty Experts; helping serve our beauty community with the best advice. All For The CommunityThe most important thing we want to keep in mind through all of this is to involve our community to help uplift these beauty service businesses and professionals. In this time, a lot of people feel overlooked, and being there for each other is truly the only way we'll get through this.
Want to get involved?
cherie, image
Want to get involved?
Download Cherie and vote now!
Download Now
Best Reviews
My Top 5 Foundations for Oily Skin
My Top 5 Foundations for Oily Skin
Here are my top 5 foundations for oily/combination/acne prone skin! These are by no means my only favorite foundations, just the ones I keep going back to. 1. ESTĒE LAUDER - Double Wear Stay-in-Place Foundation This matte, oil-free foundation controls oil all day. It’s sweat, heat and humidity-resistant, waterproof and 24-hour colour true. With buildable, medium-to-full coverage that feels lightweight and so comfortable. No touchups needed. Best for hot weather/ holidays. The only Downside is that it doesn’t come with a pump 2. MAYBELLINE - Fit Me! Matte & Poreless Foundation This foundation is a must have if you are looking for a good drugstore option for oily skin. It’s super affordable and gives a beautiful finish without feeling heavy on the skin. 3. HUDA BEAUTY - Fauxfilter Foundation is perfect for you if you are looking for full coverage. Just a couple of pumps go a long way. However, the formula isn’t ideal for anyone with dry skin or for people sensitive to string fragrances. 4. L'ORÉAL - Infallible Pro-Matte Liquid Longwear Foundation This formula blends unbelievably well and you can build this to completely full coverage! ! I'm beyond impressed for this being drugstore. 5. The Ordinary - Colours Coverage Foundation with SPF 15 this is my everyday foundation and gives good enough coverage. I just have to mix two different shades to get my color as the range is quiet limited but for the price I pay, I don’t mind. Always stay away form words like “dewy”, “luminous”, “shiny” , “glowy” if you have oily skin. Let me know if you have any questions.
are pore bubbling masks worth it? 🧼🛁💬
are pore bubbling masks worth it? 🧼🛁💬
since COVID has started, I know many people are on new (or refining old) skincare journeys and I’ve recently been experiencing some dryness/dehydrating as the winter rolls around, which also aggravates my already oily skin. I’ve worked in the beauty industry for a while and also was formerly an esthetician, so I can get picky with skincare and ingredients. ‼️for reference, my skin type is: combo (oily/dehydrated), formerly acneic, hyperpigmentation prone, and sensitive 🔬I’ve used Dr. Jart in the past and love that it’s a Korean, science-backed brand so I was stoked to try this Porecting Solution Mask! this mask promises fresh, clear glowing skin that deeply cleanses and purifies pores. the mask contains charcoal and saponine, which creates the bubbling effect you see in the above photo. this product does not contain sulfates, paragons, are phthalates. 🛁when I first took it out of its package, I thought there were *two* masks per package instead of one, but if you read the instructions, there’s actually a “mask film” on the actual mask itself that you’re supposed to remove, so make sure to do that! the actual mask is thick and full of product while the mask film is thinner and lighter in color. the directions also give you a tip to massage the mask to release the bubbling/foaming effect - I did this mask with my mom at the same time in separate rooms and she totally didn’t read the instructions so her mask didn’t bubble at all, so I would suggest to definitely massage the mask. 💬I left it on for 20 minutes and it continued to bubble about 5-10 minutes in, then stopped bubbling. you can hear the bubbles pop as the mask sits on your face, which is kinda weird but cool. the mask didn’t slip off AT ALL which is also a huge, even when I put a sweatshirt on over my head. after taking it off, the serum took about another 10 minutes to soak into my skin and my face felt super smooth and my pores looked tighter and more clean. I have a few sebaceous filaments on my nose that I sometimes pick at and as I was rubbing the serum into my skin, I saw that some of the sebaceous filaments on my nose were sloughing off (which is gross, but speaks to how well the product worked)! overall, I would definitely recommend and use this again! if you have oily skin or otherwise clogged pores, sebaceous filaments, blackheads, etc. I would suggest this for you. even if you have dry/normal skin, this would be a good option since my skin didn’t feel dried out at all afterward, even in my dry spell now, and felt rather hydrated and plump. five stars! ⭐️⭐️⭐️⭐️⭐️
My well-loved drugstore makeup essentials
My well-loved drugstore makeup essentials
These are the drugstore makeup picks I ACTUALLY use! Don’t get me wrong, I love a good Tarte Shapetape Concealer. Even the latest launches from Rare Beauty have me swooning. But drugstore makeup holds a special place in my heart. Walking through the aisles of Target or CVS gets me giddy. Quite honestly, I count those trips as my therapy sessions. Plus, these are the places were I started getting essentials to experiment with when I was younger! My favorite brands to score from are no doubt Pixi, NYX, Essence Cosmetics, Sonia Kashuk, Maybelline and Covergirl. They’re just my go-to’s! They’re the brands constantly putting out dupes for cult favorites. Everything in this picture, I use on a daily basis. I’ve been going through Maybelline Lifter Glosses like they’re going out of style. I actually was responsible for my local Target running out of stock once...oops. Another new essential that’s crawled its way into my everyday routine is the Covergirl Cooling Glow Stick. It’s part of their new Clean Fresh line and I use it on my WHOLE face. Top tip: try it under your eyes over your concealer 👀 I’m still in search for the perfect drugstore CC cream, does anyone have any good recommendations?
CMON MADDIE..... Really ? 😒
CMON MADDIE..... Really ? 😒
okay so i’m sorry for the light this week but i’m working on a work station. However this Morphe Maddie palette isn’t doing it for the me. In my opinion I believe to pull a good palette together is blend ability and good shimmer or glitters. The shimmers on the is so trash 🗑 sorry to say. i literally had to dig for a good creamy shine. However it isn’t a complete miss. The other colors did have some good pigment and my fav shade is the black shade. It was really dark and blendable. I would probably recommend this to someone with more fair skin because they pigments and shimmers would work better in their favor. Have you used this palette if yes tell me all about below, if no would you still wanna try it out and why ?
Glossy hair secret😱💗
Glossy hair secret😱💗
Yall!!! Ever since I cut 4 inches off my hair a few weeks ago, I made a promise to myself to take care of my hair so it could grow longer, stronger and much healthier. Well let’s cue in THE inkey LIST - Vitamin C Brightening Hair Treatment ...it is AMAZING! I am so happy with the results that I have been seeing with it. If you are looking for a product to help with your hair, try this out! The Inkey list has so many different AND affordable products that help with so many hair issues that you need to try them out! If you have questions - let me know!! Xo, Johanna