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UOMA BEAUTY

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Fell In Love With An Eyeshadow Palette
Too Faced - Shadow Insurance Anti-Crease Eyeshadow Primer I fell asleep after taking these pictures and woke up with my eyeshadow perfectly intact! LORAC - PRO Palette Noir The shades are buttery soft, intensely pigmented and blend beautifully. Luxury quality at half the price. I can’t rec this palette enough. I even used a deeper blue color, which I have never ever done before and it turned out well. WANDER BEAUTY - Mile High Club Volume and Length Mascara Only Pat McGrath does it better. UOMA BEAUTY - Say What?! Foundation in T1N. I gave myself a little more coverage today. It has a faint smell when first applied but sets beautifully and covers like a dream. I don’t even think you need a luminizer underneath. OFRA - #OFRAglow Signature Highlighting Palette I used Bali on my cheekbones and topped it with a bit of Star Island. Star Island is fine. Bali is gorgeous, creamy and easy to work with. It is worth the (sale) price of this palette all on its own. URBAN DECAY - Original All Nighter Setting Spray Ornament A nice product that set my makeup well without mattefying my foundation or highlighter and did not have a scent. PAT McGRATH LABS - Mattetrance Lipstick Celestial Divinity Collection in Amour. First of all this looks nothing like the website picture. Second it pulls a little warm on me. Third her matte lipsticks always scare me because they look so matte in the tube. However, I loved this color both in pictures and IRL and it is nowhere near as matte as it appears in the tube. It has a nice creaminess to it that made it so comfortable to wear. A fun birthday treat for myself. I am looking for a champagne eyeliner (vegan) to line my waterline with. Any recommendations? Thank you!!
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shoesforall
J’adore (Lorac) Noir
Too Faced - Shadow Insurance Anti-Crease Eyeshadow Primer This is the best primer out there regardless of what the marketing and awards say. WANDER BEAUTY - Mile High Club Volume and Length Mascara I had my eyes dilated and my mascara did not smudge or run from all the drops. I was impressed. It has a tendency to get a little crunchy as the day goes on but that could be because I apply 3 coats. LORAC - PRO Palette Noir I have always been a fan of these shadows and thought they were underrated. Noir is their new formulation and when I dipped my brush into the pan I was shocked. These shadows are creamy, intensely pigmented, apply like a dream and don’t kick up eyeshadow dust. Run, do not walk and get this palette. These shadows are comparable to luxury shadows. Lots of neutrals but fun neutrals. I can’t wait to spend more time with this palette. I only used one shade for this look because I was trying to keep things simple. DIOR - BACKSTAGE Glow Face Palette in Rose Gold. They give a lovely subtle glow to the cheeks. They are very soft so be careful with them. Mine arrived with one of the colors broken in half. The beauty of it, and also the eyeshadow, did not show up in my pictures. Sometimes lighting just isn’t on your side. I have wanted this highlighter palette for awhile and I am glad I own it. If I could do it again, I would pass on it though given the cost. UOMA BEAUTY - Say What?! Foundation in T1N. I love shaking this foundation before application. Does anyone else enjoy that? Two pumps covers my whole face. It has a medium consistency and I apply by hand. I have stopped using the shape tape because I didn’t like the texture. This foundation provides enough coverage right now and does an excellent job of evening out my complexion. It also sets without powder or spray which is nice on asthma days. OFRA - OFRA Lip Gloss in Love. Mixing in another texture and brightening up my face with this nice pink coral lip gloss. It is only a little sticky and feels great on. It has a nice slip. So that is what would be my 10 minute makeup look except as a disabled person everything takes me twice as long. Do you have a palette you are looking forward to buying? Also, again, the lighting is off for the pictures. Sorry!!!
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shoesforall
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you’re my butterfly, sugar baby
🦋 eyes: C'EST MOI - Visionary Makeup Crayon Glossier. - Colorslide Technogel Eye Pencil COLOURPOP - BFF Liquid Liner doucce - Fierce and Fine Graphic Liner e.l.f. - Expert Liquid Liner PLOUISE - Base Shade Lilly LASHES - Lite Mink Collection UOMA BEAUTY - BROW-FRO Blow Out Gel 🦋 face: Too Faced - Born This Way Super Coverage Multi-Use Concealer BLACK RADIANCE - True Complexion Contour Palette Rare Beauty - Soft Pinch Liquid Blush FENTY BEAUTY - Sun Stalk'r Instant Warmth Bronzer In coco naughty 🦋 lips: MINERAL FUSION - Sheer Moisture Lip Tint NYX - Lip Lingerie Matte Lipstick
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heynoonoo
Playing with paint!
Got my first Mehron product ever! So excited to play with the mehron - Paradise Makeup AQ 8 Color Palette and dream up so many lewks! 🤍💚🤍 Products used: Eyes: mehron - Paradise Makeup AQ 8 Color Palette in basic ANASTASIA Beverly Hills - Norvina False Lashes lashes in domina Lilly LASHES - Triple X Mascara MINERAL FUSION - Retractable Brow Pencil UOMA BEAUTY - BROW-FRO Blow Out Gel C'EST MOI - Visionary Makeup Crayon Face: Milk MAKEUP - Hydro Grip Primer NARS - All Day Luminous Weightless Foundation Too Faced - Born This Way Super Coverage Multi-Use Concealer SACHA cosmetics - Buttercup Powder ciaté - Glow-to Illuminating Blush floss. - floss Highlighter FENTY BEAUTY - Match Stix Matte Skinstick in espresso FENTY BEAUTY - Sun Stalk'r Instant Warmth Bronzer Lips: mented - Mented Lip Liners #blackowned MINERAL FUSION - Sheer Moisture Lip Tint in adorn
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heynoonoo
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Subtle Glam For Breakfast At The Diner
Too Faced - Shadow Insurance Anti-Crease Eyeshadow Primer Once it dries (in like seventy years) it is basically eyeshadow glue. LORAC - Pro Palette 4 This is a seriously underrated company. The colors were nicely pigmented and blended well. There was some fallout but considering I got the palette for 1/2 off, and it was easily cleaned up, I have no complaints. A great color story that looks even better on than it does in pan. UOMA BEAUTY - Stay Woke Luminous Brightening Concealer in .75 Even with powder this didn’t stay. Already returned. bareMinerals - Complexion Rescue Tinted Moisturizer Broad Spectrum SPF 30 in Opal. A nice glow and decent coverage but I should have worn foundation. NARS - Radiant Creamy Concealer in Vanilla. An excellent color match but it didn’t last through bacon and 5 cups of coffee. I will see if it works better as an under eye concealer next time. Beauty Bakerie - Face Flour Baking Powder in Oat. This lasted through bacon, coffee and a nap. I don’t know what they are using in that kitchen but it is MAGIC. A little more matte than I would like but nothing is perfect. BECCA - Limited Edition Shimmering Skin Perfector Pressed Highlighter I love this color on me. It is like is Nars Orgasm and OFRA Rodeo Drive had a Fulbright Scholar baby. GUCCI - Rouge à Lèvres Satin Lipstick in The Fallen Sparrow. Such a gorgeous color and versatile as well. Wears well. Comfortable. Well worth the splurge.
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shoesforall
✨MY NEW FAVOURITE FOUNDATION✨
Since I bought the new uomabeauty foundation and concealer it’s the only one Iv been using! It blurs all my pores and lasts for HOURS 😍🙌🏻 Have you guys tried it? ANASTASIA Beverly Hills - Brow WizANASTASIA Beverly Hills - Clear Brow Gel UOMA BEAUTY - Allure Black Magic Color Palette UOMA BEAUTY - Afro.Dis.Iac Cleopatra Ink Liquid Eyeliner nubounsom welovelashes Bella Bae Lashes UOMA BEAUTY - Say What?! FoundationUOMA BEAUTY - Stay Woke Luminous Brightening Concealer RCMA Makeup - RCMA Makeup No Color Powder Too Faced - Chocolate Matte Soleil Bronzer  LAURA GELLER - Baked Original Highlighter NARS - Limited Edition Orgasm Blush UOMA BEAUTY - BADASS ICON Matte Lipstick ANASTASIA Beverly Hills - Dewy Set Setting Spray
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MakeupChar
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CREAM CONTOUR TIPS AND TRICKS! #cheriepartner
Contour on fleek! Follow tips And tricks I’ve learned for a great contour! It seems like highlighting and contouring are here to stay and not really going out of style. It’s been a while, but do you know how to properly contour? 𝐂𝐑𝐄𝐀𝐌 𝐜𝐨𝐧𝐭𝐨𝐮𝐫 _________________ Let’s talk about cream contour products and my favorite ones! UOMA BEAUTY - Double Take Contour Stick My go to! This contour stick has blown away all of my other favorites. + It’s creamy and pigmented. + Not patchy. + Easy to blend! + comes in shades for all different skin tones! Some other favorites of mine: KKW BEAUTY - Crème Contour & Highlight Sets 𝐓𝐢𝐩𝐬 𝐟𝐨𝐫 𝐚𝐧 𝐞𝐚𝐬𝐲 𝐚𝐛𝐝 𝐠𝐫𝐞𝐚𝐭 𝐜𝐨𝐧𝐭𝐨𝐮𝐫! Follow along with photos above! ① LIGHT HANDED— build up your pigment. you always want to start off with a little bit of product. You can easily build up your contour if you want it darker, but it’s more work to make it lighter if you start too heavy handed. If you look at my photo above, I only used that much product on each side of my cheek to contour my cheeks and forehead! ② PLACEMENT — where to apply. Specifically for the cheeks, you’ll want to start right at the top of your ear and go diagonally down towards the corner of your mouth. Tap just a tiny bit of product right at the top near your ear and basically in your hair line. Do not bring the product all the way down your cheeks yet. When blending out with a sponge or brush you will do this. ③ Get it done! — BLEND IT OUT. To blend it out take your pick of a sponge or brush. I like to use a damp beauty blender. I pinch my beauty blender together to make a line and use precise and soft tapping/bouncing motion to blend out. ALWAYS BLEND UP above your cheek bones. Envision where you want your contour to be and blend up from there. You’ll also want to blend into the hair line. While you blend you can bring the sponge down towards the direction of the corner of your mouth, but do not blend your contour all the way down!! Stop about half way or where the center of your pupil is. Even if your cheek bones aren’t prominent you will still be able to feel where your cheekbones are at to help guide you for where to blend out your contour. ④ finishing touches — perfect it! I personally like to make sure my contour is nice and soft, but noticeable. Depending on how strong of a contour I want, I’ll add more product and blend out more. If it looks good I’ll make sure it’s not patchy or give it a crisp like with foundation or concealer underneath it blended out. The overall process doesn’t take long at all for me and gets easier with practice. Leave your tips in the comments! #cheriepartner
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honeybri
Brows for days!
New #makeupmonday I have made the decision to explore WOC makeup (and skincare) brands and made my first purchase with Uoma Beauty. I absolutely love what this brand stands and knew I needed to give it a try! ———————————————————————————— “UOMA - pronounced OMA (uh-mah) means beautiful and we believe that beauty starts the moment you decide to be yourself. We exist to re-write the rules of inclusivity and diversity to create a world of beauty that truly is for all of us. UOMA Beauty is the most inclusive black-owned beauty brand. Founded by Nigerian born, LA & London based former beauty executive Sharon Chuter, the UOMA Beauty range is rebellious, innovative and created for all. At UOMA we are an empowered tribe. Our race is human, our people are free, our language is color. All are welcome to our beautiful tribe.” ____________________________________________ I’ve started with their UOMA BEAUTY - Brow-Fro Kit as I am always struggling to fill out my brows. I love all three products but unfortunately the shade it too light for me. This is the only disadvantage I’ve found to ordering makeup online. It’s so hard to guess which shade will be right for you. But each brow product it so easy to work with. I especially love the UOMA BEAUTY - BROW-FRO Blow Out Gel ! I can hopefully get it on my range the next time I place and order as I’d like to give the foundation a try in the future. I am LOVING the UOMA BEAUTY - Double Take Contour Stick in shade 3 honey/honey as the deeper color blends like butter and the highlight is gorgeous! Perfect for my brow bones, nose and high points of the cheek! And you can’t go wrong as right now instead of $40 it’s a whopping savings and only $15! The Brow-Fro Kit is on sale as well from $70 to $50! Have you tried anything from Uoma Beauty? I’d be very curious to hear what your faves are as I make the change to be more inclusive! Also, if you don’t follow @heysharonc on IG (founder) you’re missing out! An absolute beauty inside and out! ❤️
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beautiewithjen
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Pinkish-Red Thursday (The SFA Remix)
laura mercier - Caviar Stick Eye Shadow in Au Naturel goes on well and stays on but is too close to my own skin color. WANDER BEAUTY - Mile High Club Volume and Length Mascara Mine is currently dry and crusty and I need a new one. Why do budgets exist? I love this mascara. I wore it in the hospital. bareMinerals - Complexion Rescue Tinted Moisturizer Broad Spectrum SPF 30 Great product but this is not my color. Going to exchange it for a better match today. Love love love the coverage though and it feels so lightweight on. Beauty Bakerie - Face Flour Baking Powder in Oat. Simply the best. Better than all the rest. UOMA BEAUTY - Boss Gloss Liquid Marble in Sass. Long wearing and gorgeous colors and I got it in sale. When wearing liquid lip products it is so important to emphasize the cupid’s bow. Oh, did I mention I got it and two other colors on sale. Since this has been an issue I have seen some speak on, my photos are not touched up. Today I ran out of concealer and you can clearly see I have two blemishes. I got them because last week I was too ill to double cleanse. I think we need to celebrate that which is beautiful and not that which is perfect. There are very few perfect things in this world: The Oath of the Tennis Court, Dr. Kimberlé Crenshaw coining the term ‘intersectional’, and blush heels. I celebrate the beautiful instead of creating a false sense of perfection that is impossible to attain. ❤️
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shoesforall
Yellow Stripe Inspired by Alissa Ashley!
C'EST MOI - Visionary Makeup Crayon COLOURPOP - BFF Liquid Liner UOMA BEAUTY - BROW-FRO Blow Out Gel FENTY BEAUTY - Match Stix Matte Skinstick UOMA BEAUTY - Boss Gloss Liquid Marble Too Faced - Born This Way Super Coverage Multi-Use Concealer SACHA cosmetics - Buttercup Powder OFRA - Nikkietutorials Everglow Highlighter pretty VULGAR - Uncaged Eyeshadow Primer
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heynoonoo
Brows for days!
New #makeupmonday I have made the decision to explore WOC makeup (and skincare) brands and made my first purchase with Uoma Beauty. I absolutely love what this brand stands and knew I needed to give it a try! ———————————————————————————— “UOMA - pronounced OMA (uh-mah) means beautiful and we believe that beauty starts the moment you decide to be yourself. We exist to re-write the rules of inclusivity and diversity to create a world of beauty that truly is for all of us. UOMA Beauty is the most inclusive black-owned beauty brand. Founded by Nigerian born, LA & London based former beauty executive Sharon Chuter, the UOMA Beauty range is rebellious, innovative and created for all. At UOMA we are an empowered tribe. Our race is human, our people are free, our language is color. All are welcome to our beautiful tribe.” ____________________________________________ I’ve started with their UOMA BEAUTY - Brow-Fro Kit as I am always struggling to fill out my brows. I love all three products but unfortunately the shade it too light for me. This is the only disadvantage I’ve found to ordering makeup online. It’s so hard to guess which shade will be right for you. But each brow product it so easy to work with. I especially love the UOMA BEAUTY - BROW-FRO Blow Out Gel ! I can hopefully get it on my range the next time I place and order as I’d like to give the foundation a try in the future. I am LOVING the UOMA BEAUTY - Double Take Contour Stick in shade 3 honey/honey as the deeper color blends like butter and the highlight is gorgeous! Perfect for my brow bones, nose and high points of the cheek! And you can’t go wrong as right now instead of $40 it’s a whopping savings and only $15! The Brow-Fro Kit is on sale as well from $70 to $50! Have you tried anything from Uoma Beauty? I’d be very curious to hear what your faves are as I make the change to be more inclusive! Also, if you don’t follow @heysharonc on IG (founder) you’re missing out! An absolute beauty inside and out! ❤️
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beautiewithjen

Reviews

UOMA Foundation the perfect match!!
UOMA Foundation the perfect match!!
To highlight both a product that matches my skin tone perfectly and a black owned beauty product, I’m posting a video I made in the summer of my unboxing of the UOMA Foundation. I love this foundation because it is a perfect match and dries down flawlessly!! You can build up as much coverage as you like but a little goes a long way! It retails for $39 and there are 51 shades to choose from. Trust you will find your shade in this collection!! I’ve been using it since July and am in love!! UOMA BEAUTY - Say What?! Foundation
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Liz
Say What?! Foundation
UOMA BEAUTY-Say What?! Foundation
AMAZING SHADE MATCH💚
AMAZING SHADE MATCH💚
The UOMA BEAUTY - Say What?! Foundation is a matte foundation and I have dry skin so normally I am not attracted to more Matt finishes. However this is by far my favorite mattifying foundation that I have ever tried. My favorite part about this would be the shade range that they have because I was able to pick an exact shade match for myself. This product is unique because it is both Matte and hydrating at the same time. This one always looks amazing on my skin and even though I am dry this does not look drying on me but still looks matte. It doesn’t settle into my fine lines or wrinkles badly at all and it doesn’t accentuate my texture. This brand is still smaller but can be found in Ulta stores and I think that it is worth looking at if you’ve been on the market for a new foundation that is hydrating but still gives you a matte finish.
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Beautyaddiction16
Say What?! Foundation
UOMA BEAUTY-Say What?! Foundation
DOES YOUR FOUNDATION LAST 12+ HRS LIKE MINE?
DOES YOUR FOUNDATION LAST 12+ HRS LIKE MINE?
Long wear foundation that actually lasts! *GASP* Yes my beauty lovers, it’s true. Uoma Beauty SLAPS! I have dry, acne prone skin, and some scars/dark spots here and there. I have found my match in foundations! UOMA BEAUTY - Say What?! Foundation A foundation with a VERY inclusive shade line that caters to undertone and skin type! This looks flawless on the skin and looks like real skin. + buildable coverage. Light to FULL coverage. + soft matte/natural finish. Not heavy, looks super natural and like skin. + LONG LASTING. I wore this for 12hrs without primer and it stayed put. + has a light scent, but it’s really nice and dissipates. + no oxidation! Doesn’t turn colors. + typical pump foundation bottle. + applies well with both brush and sponge. + I typically use 2-3 pumps for my entire face. ** t i p t i m e ** Mix in a face oil to your foundation to make your foundation look even more skin like.
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honeybri
Say What?! Foundation
UOMA BEAUTY-Say What?! Foundation
Brands with inclusive shade lines!
Brands with inclusive shade lines!
These brands win at a big shade ranges. Hi 👋🏽 I have way too many foundations, but that’s okay haha. These are my favorite foundations with a large foundation range that is inclusive to fair skin, medium skin, tan skin, and deep skin. ➊ UOMA BEAUTY - Say What?! Foundation + 51 shades + various undertones and skin color categories. cool, neutral, and warm. Dark brown skin, brown skin, rich tan skin, olive, fair, and very fair. + Weightless + Adjustable coverage + Long-lasting. 12+ hr wear in my experience. + matte finish, with blurring effects + Hydrating + Biomimicry Pigments mimics the skin for a flawless finish + Formulated without parabens, talc or D5 +Vegan and cruelty Free $39 1.0 oz MY FAVORITE EVER AND PERFECT MATCH! ➋ PAT McGRATH LABS - Sublime Perfection Foundation + 36 shades. + 5 shade categories light, med/light, medium, med/deep, deep. pink, peach, neutral, red, yellow, olive. + sheer to medium coverage + satin finish + long wear + vita-serum complex fights wrinkles and aids hydration. + $68 1.18 oz/ 35 mL ➌FENTY BEAUTY - Pro Filt'r Hydrating Longwear Foundation + 50 shades + 4 shade categories light, medium, tan, deep cool, warm, neutral. Pink, yellow, olive, red, golden. + medium to full coverage + hydrating with natural finish + long wearing + skin smoothing + sweat and humidity resistant. $35 1.08 oz / 32 mL ➍flesh - Pure Liquid Foundation + 40 shades cool, neutral, warm Golden, yellow, peach, violet, pink, red. + medium coverage + natural finish. + all skin types (dry-oily) + hydrating + water based + long lasting + fragrance free, cruelty free, and vegan. * has the deepest and better dark shades with violet undertones + $32 1.oz / 32 mL
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honeybri
Pro Filt'r Hydrating Longwear Foundation
FENTY BEAUTY-Pro Filt'r Hydrating Longwear Foundation
10/10 DANG I LOOK GOOD. Best complexion products
10/10 DANG I LOOK GOOD. Best complexion products
Okay, I know the title drew you in... WELL I’m here to say that it’s absolutely true. This is the best foundation I’ve ever used and I’ve tried A LOT! (I used to work at Sephora, so you can imagine how many I’ve actually tried.) ANYWAY! Skipping to the review. Let me introduce you to Uoma Beauty. Uoma Beauty is a brand making moves that I wish all brands would! Their shade line for complexion products is based on undertone and skin type AND it has a huge shade range. Anyone can find their match and it’s really easy. They have a quiz and you can match another brands shade to one of theirs. Out of the 6 shade groups, I am Honey Honey the olive undertone. I am always looking for a perfect olive undertone foundation, but always seem to fail. Foundations are too orange/yellow or neutral olive and turn grey on me. Uoma Beauty Honey Honey T1 is the spot on perfect warm olive match for me. Each shade group is made with different ingredients to cater to the undertone/skin types reaction to the sun. So mine helps with premature aging, repairing the skin, sebum production, inflammation, and protection from free radicals. Find your foundation match and there is a concealer and contour highlight stick to go with it as well. UOMA BEAUTY - Say What?! Foundation Requires some shaking before use, but expect amazing coverage and finish. + buildable coverage. Light to FULL coverage. + soft matte/natural finish. Not heavy, looks super natural and like skin. + LONG LASTING. I wore this for 12hrs without primer and it stayed put. + has a light scent, but it’s really nice and dissipates. + no oxidation! Doesn’t turn colors. UOMA BEAUTY - Stay Woke Luminous Brightening Concealer This concealer *bleeps* on all my other concealers. + she’s thickk, but creamy and comfy. + little goes a long way. + medium to full coverage. + hydrating! Not heavy. + very long lasting. + not slippery. Stays put. - creases, but what concealer doesn’t? UOMA BEAUTY - Double Take Contour Stick I think we all have problems finding the correct shade to contour. At first I thought this shade was way too dark, but it’s PERFECT. The highlight shade is also perfect for my skin tone. + creamy/ buttery soft texture. + so easy to blend. + very pigmented. Little goes a long way. + highlight is more glossy than shimmery. The whole brand is a hit and my complexion has never looked so good!
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honeybri
Double Take Contour Stick
UOMA BEAUTY-Double Take Contour Stick